What is
it?
The creation of a brand that unites graphically the letters of
the company name and pure abstract formal elements. The development
of a graphic symbol that identifies an institution, a company,
or an association. It is visually the “soul” of the
institution, because in every presentation it stands out.
How is it developed?
After defining the name and analyzing the questions answered by
the client (briefing), our creation department will analyze the
peculiarity of the case, and make a research on the Internet.
After the information and concepts get defined, the creation will
begin; we will try to develop something that is at the same time
simple, objective, strong, expressive, modern, harmonious, and
original.
How long does it take to get ready?
Our deadline is 7 working days. If it is necessary to make any
alterations or create new designs, we will have to meet the same
deadline.
How many colors can it have?
Innumerable colors can be used, thanks to the evolution of the
current graphic industry. However, it is recommended to use approximately
2 or 3 colors, to avoid a high-cost production.
What are the measure and format?
The creation of the logo is made in order to fit in any place.
Because of it, we sometimes develop two versions of the same logo.
One with the symbol beside the letters (horizontal version) and
the other one with the symbol above the letters (vertical version).
Vertical
version
Horizontal
version
Can I enlarge the logo without
losing quality?
Yes. Our clients receive the logo in vector format produced by
CorelDraw 13. This format allows you to reduce the image, keeping
the same quality in it.
Can I alter the text, colors, and the shape
of the brand/logo in the future?
Yes, you can. The file from CorelDraw 13 that we will send you
is totally editable. You only need to have the program installed
on your computer.
Which files will I receive?
will receive the vector files from Core Draw containing:
• 1 horizontal or vertical colorful version of the brand
that was approved
• 1 extra version in black and white (use in silk-screen/
serigraphy, stickering, etc.)
• 1 extra version in shades of gray (use in newspaper, order
books, etc)
Moreover, to make the creation of sites and another services easier,
you will also receive:
• 1 colorful PSD version with a transparent background to
web design use in Photoshop or Fireworks;
• Copies of the files in word (doc) and Internet (Jpg) format.
How is the service delivered?
The files will be compressed (zip or rar) and sent to you by E-mail.
In case of very big files, we will send them to you through our
site.
In this case, you will receive a link by e-mail and when you access
it, the download of the file will begin.
Do you also help with the name choice and
the register in INPI?
Yes. We will help you with the creation of the fantasy name that
will be used on the logo. We even research on the Internet and
on the INPI (Instituto Nacional da Propriedade Industrial) to
see if the name that was chosen, is already registered by a company
of the same line. If the client is interested in registering the
name, we will direct you to our partner office that is specialized
in registering brands and patents.
